Hudson Jeans continues its collaboration with model Georgia May Jagger, daughter of Mick Jagger, who will be the testimonial for the fall/winter season campaign which originally started in 2009. Again the campaign was shot by Mario Sorrenti with the setting being in Alder Manor, New York. Ben Taverniti, Creative Director, Hudson Jeans, says: „Georgia embodies the essence of our brand perfectly. She doesn’t try to be cool, she is cool. She has that special something.”