LA-based fast fashion retailer Forever 21 is soon opening its first F21 Red store in Berlin (Germany), introducing this young retail concept that offers trendy merchandise for women, men and teens at even less expensive prices than the Forever 21 standard stores for the very first time in Europe. The Berlin-based F21 Red store is located at Postdamer Platz and measures 2,000 sqm. It will open its doors on Saturday, 28th of March.

Linda Chang, vice president of merchandising at Forever 21: “We are really excited to start with the new concept at Postdamer Platz! F21 Red allows us to stock even more of the most popular styles, while maintaining our low entry prices, as one would expect from our brand”.

In addition to the introduction of Red concept in Europe, the retail chain has announced the opening of its fourth retail store in Germany, in the city of Mönchengladbach, on the 26th of March.
The Berlin-based F21 Red store is located at Postdamer Platz and measures 2,000 sqm
The Berlin-based F21 Red store is located at Postdamer Platz and measures 2,000 sqm