Across the 28th and 29th November at the Halle Freyssinet in Paris the 11th edition of Denim by Première Vision took place - read the show report at The show registered 2.676 visitors which was a 5% increase on the November 2011 edition. 70% of the visitors travelled into France for the show.

Premium-brand denim specialists visited the show including, for instance, insiders from 7 for all Mankind, Marithé + François Girbaud, Pepe Jeans, G-Star, Citizens of Humanity, J Brand, Diesel, Guess, Replay, Mustang, Closed, Ernst Sewn and Jack & Jones, as well as denim experts  by historic brands such as Levi’s, Tommy Hilfiger, Wrangler and Lee.  Visitors from fashion-driven brands and vertical chains included Celio, Zara, Sandro, Mango, Massimo Dutti, H&M, Hugo Boss, Esprit, Top Shop and All Saints, as well as major luxury names including Balenciaga, Karl Lagerfeld, Alexander McQueen, Gucci, Valentino and Berluti.

Among top visiting countries were Netherlands, that rose +20% and Turkey that grew +31%.

The show hosted 87 exhibitors (+7% over December 2011) including weavers, garment manufacturers, launderers, finishers and trim makers from 19 countries and presenting anteprimas for s/s 2014.