On December 15, Ralph Lauren Corporation opened the world’s first Denim & Supply store in Amsterdam.

The new shop features a selection of men’s and women’s apparel, accessories and premium denim on nearly 200 sqm. The vintage-inspired, earthy and bohemian pieces are hosted at a two-storied, urbanesque artist’s loft featuring an open ceiling, brick walls, worn wooden floor, metal-framed windows and weathered doors. Black-and-white photography, vintage concert posters and distressed black leather furniture complete the factory atmosphere.

Have a look at the store pictures at our latest gallery!