British sportswear brand Chilli Pepper ( is getting active in opening new corners all over Europe. In September the company installed a 90 sq.-meters branded space at the Elys department store in Wimbledon, North London, as well as pitching up a space at Fenwicks in Tunbridge Wells, Kent.

The brand is also planning to make a move on Italy’s Dolce Vita and will set up Chilli Pepper/Chilli Couture soft corners of about 20 sq.-meters in four Coin department stores in Milan, Rome, Rimini and Varese, all slated for January 2008. More department-store corner-openings are planned thereafter.