Bread & Butter will move back to Barcelona, that’s what Karl-Heinz Müller announced this evening right before the soccer match between Germany and Brazil kicked off. From January 8-10, Bread & Butter will take place in Barcelona, just before Pitti Uomo in Florence will start.

But this is not the whole story: The fair is supposed to take place in Barcelona in winter, but stay in Berlin for summer. The date for the Berlin fair is not fixed yet, but it may be moved to an earlier point of time again.

Besides this, there will also be an additional new fair in Seoul/Southkorea from September 3-5. But this event is running “out of competition against Europe”, as Müller says.

BBB's old and new location: The Fira Barcelona
BBB's old and new location: The Fira Barcelona