At Bread & butter Berlin, top model Agyness Deyn presented some of G-Star's fashion shows held between Jan. 19 and 20. The initiative was to show the newest evolution of G-Star's collections for f/w 2011/2012 in an intimate, welcoming and cosy atmosphere.

The Dutch company is taking a new direction for their high-end collections and is developing toward a more ‘democratic’ approach. In their high-end niche, they want to offer products presenting premium jeans and casual-chic products characterized by great design fashion, though offered at affordable prices.