by Lorenzo Molina
For the spring 2016 collection, LA denim brand 7 For All Mankind has introduced a new denim range for gents called Foolproof that contains a fabric resistant to changing shape, regardless of daily wash or wear. “The unique blend of fibers is woven together by a patented machine which eliminates the opportunity for error without sacrificing comfort,” said Theo Van den Hoff, vice-president GM. The innovation eliminates the opportunity for growth after wear and shrinkage after washing unlike typical preshrunk finishes which only minimally adjust shrinkage, according to the brand.
Foolproof jeans will be offered in two fits –Slimmy and Ronnie- and in three indigo washes –Classic Indigo, Alpha and Tribute- with a price range of 200-220 euros. They will be available from mid-January at 7 For All Mankind retail stores, own eCommerce and partner stores worldwide.