Project show continued its reign as the premier showcase in Las Vegas
23 Aug. 2013
Show Report: Project Las VegasDespite new competition this season, Advanstar’s Project show continued its reign as the premier showcase in Las Vegas for contemporary apparel and premium denim. The vast show, held again at The Mandalay Bay Convention Center, included such major jeans players as Paige, Hudson, AG Adriano Goldschmied, Big Star, Silver Jeans Co and Robin’s Jean. Trendwise, jeans tended to to get back to basics. There was a return to basic blues and blacks; the bright colors and prints that have been so popular the past few seasons now seem to be officially out of style. For example, Paige Adams-Geller of Paige offered up a very dark spring 2014 collection that she said was inspired by a chaotic world and one’s need to create order and harmony in it.
Across the board, the jeans brands at Project also agreed that the skinny silhouette remains the top style. Moto-inspired pants were also hot items and are being pushed by Robin’s Jean and Rogue, among many others.
Exhibitors said that show traffic at Project was inconsistent, but good overall. Nik Rush of Rod & Gunn, for instance, said that only one buyer visited the brand’s booth on Monday but that 22 showed up the following day.
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