Uniqlo store Shanghai
29 Aug. 2013
Uniqlo to enter German market and open in BerlinUniqlo will enter the German market and will open a global flagship store in Berlin in spring 2014. The store will mark the launch of Uniqlo in a German-speaking country and will be located in Berlin’s popular Tauentzienstrasse shopping area, which is home to many international fashion and lifestyle brands.
Uniqlo, first established in Japan in 1984, currently has more than 1,200 stores across 14 countries worldwide. In Europe the company operates 15 locations across three countries, having first launched in the UK in 2001, France in 2007 and Russia in 2010. The newest addition marks the first step of Uniqlo’s expansion plans across Europe.
Uniqlo to open in Berlin in spirng 2014
The Uniqlo store in Berlin will have a total sales area of 2700sqm over three levels - ground floor, basement and first floor - and will offer the full line of men’s, women’s and kid’s clothing. The arrival of Uniqlo is expected to create several hundred jobs in Germany’s capital.
“We chose this area of Berlin because it is a popular shopping destination for both residents and tourists. As a brand, Uniqlo stands for high quality as well as versatile, affordable clothes. We know that the Berlin customer, who is conscious and knowledgeable about fashion, will truly appreciate this offer. We are looking forward to arriving from Tokyo to Berlin,” added Berndt Hauptkorn.
Maria Cristina Pavarini
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