Sojeans is Europe
Sojeans is Europe's first jeans-only online shop

31 Jan. 2012


Sébastien Mejean & Raphaël Madar - co-founder Sojeans
Sébastien Mejean & Raphaël Madar - co-founder Sojeans
Online store Sojeans has launched a personal shopping solution on its website under the name of Soselect. The web tool helps create a new pants shopping experience and bypasses the fitting-room deficit of online shopping. After typing in personal information regarding style preferences and body measurements such as waist line, hip and thigh size, the tool scans the entire stock for six pairs of jeans that meet the requirements. Thanks to the underlying algorithm, the shopper receives individually picked suggestions, considering the current trends of the season.

Sojeans was founded by Raphäel Madar and Sébastien Mejean and has just been awarded with the OSEO innovations label by the French Institute of Technology. The shopping platform offers 1,200 different jean models from 75 brands ranging from basic to premium. Sojeans offers timeless classics such as Levi’s, Wrangler and Lee as well as brands like Freeman T. Porter, Tommy Hilfiger, Pepe Jeans and Meltin‘ Pot. Exotic labels from Scandinavia, such as Iceman and Nunc, can also be found.

Soselect screen shot
Soselect screen shot

Mona Schmadl

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