Robert Hanson
Robert Hanson

16 Nov. 2011


After having announced that he is leaving Levi Strauss & Co. after 23 years, (see our related news), Robert Hanson will join American Eagle Outfitters, Inc. as the company’s new CEO and member of the Board of Directors, effective Jan. 30, 2012. Robert Hanson succeeds retiring CEO Jim O’Donnell, who has led the company since 2002.

Jay Schottenstein, Chairman, American Eagle Outfitters Inc., commented on the appointment of Robert Hanson: “After an extensive search, we believe Robert is the ideal person to build on American Eagle Outfitter’s strengths, maximize our portfolio of brands across North America and propel our brands into new markets across the world. He brings extensive experience in the apparel industry and global brand positioning.”

Robert Hanson himself said: “I am truly thrilled with the opportunity to lead American Eagle Outfitters through the next phase of growth and leverage its extensive assets. AEO’s brands are highly relevant to today’s consumers, with incredible futire potential.”
American Eagle Outfitters f/w 2011/12 collection
American Eagle Outfitters f/w 2011/12 collection

The American Eagle Outfitters brands targets 15-25-year old girls and guys, with 937 stores in the US and Canada and online at aerie by American eagle offers Dormwear and intimates collections for the AE girl, with 158 standalone stores in the US and Canada and online at The latest brand, 77kids by American eagle, is available online at, as well as 21 stores across the nation.

Susannah Carey

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