Geox X Patrick Cox
Geox X Patrick Cox

07 Oct. 2011


Geox, Italian footwear brand famous for the innovative use of breathable technology, and renowned British shoe designer Patrick Cox have created an eye-catching footwear collection that Elton John will wear during his new show ‘The Million Dollar Piano’, which has recently opened at Caesar’s Palace in Vegas.

“I’ve made hundreds of pairs of shoes for Elton over the past 20 years, but this is the first time I’ve designed a shoe that Elton will wear on stage,” says Patrick Cox. “Fundamentally it’s a traditional English brogue, but -Elton being Elton- we’ve made it in metallic leather in all colors of the rainbow and we’ve melted tradition with contemporary by incorporating Geox’ innovative leather patent, which makes leather soles waterproof.”

Geox and Patrick Cox have recently teamed up to create a capsule footwear collection for s/s 2012, which is the start of an ongoing collaboration. The s/s 2012 collection will be distributed in key European markets such as the UK, Italy and France as well as in North America and Asia.

Geox’ new s/s 2012 collection for women, men and children will be regularly distributed worldwide in all 1,000 Geox shops and 10,000 independent retailers worldwide.
Geox X Patrick Cox for Elton John
Geox X Patrick Cox for Elton John

Maria Cristina Pavarini

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