Comune has a new elevated look and direction for Spring ‘17. The brand now under the creative direction of THVM Jeans co-founder Brian Kim has - in essence - grown up. “The philosophy of Comune hasn’t changed. It’s still in those deviant roots, which are art and music-inspired,” says Kim. “It’s [now] in a more elevated market where quality and design are the priority, but it’s still a very core driven brand.”
When re-envisioning the collection Kim retained the brand’s edgy look, yet infused a refined sensibility. “As far as concept, I kept it very straight forward,” says Kim. “I’m rebooting the traditional. It’s all about renewal and rebooting things that work - taking those classic pieces and making them fresh.” The Spring ’17 collection plays on the tension between youthful abandon and sophistication and masculine vs feminine. “I like mashing different genres together and playing with the tension between those things,” explains Kim who was inspired by the dissedent rebels of fashion from skinheads to punks and late ‘80s new wave.
“There’s this kind of deviance to them and rebelling and how that translates into the clothes,” he says. The initial capsule collection is made up of approximately 200 pieces for men and women including core pieces such as T-shirts, sweater knits as well as leather jackets. Kim pushed the boundaries in each category with an elevated take on classic styles.
Denim, which forms a large percentage of the collection, has been re-imagined in untraditional ways. Kim, who began crafting denim for musicians back in the ‘90s, takes a hands-on approach to design. To create the collection, he juxtaposed distressed worn in washes with refined silhouettes and artisanal construction. The women’s collection includes silk blouses, ‘80s-inspired oversize tops, distressed knit dresses and tailored wool trousers. Denim styles range from skinnies to high waist vintage fits as well as sleeveless kimono-inspired coats. For men, denim was patterned with unique construction such as trousers with darted legs and skinny silhouettes with twisted seams and large patch pockets.
Tops and outerwear range from luxe mohair sweaters and Tencel shirts jackets with cool sophistication to denim jackets and long duster coats featuring artistic Xerox patches that add a rebellious punk edge.